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helen@laidlawconsulting.co.nz
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Want More Profit? Start with Better Customer Service
April 1st 2025
I walked into a shop the other day, and walked out again. Let’s just say I won’t be back. Two staff were behind the counter. Both deep in conversation (with each other), both ignoring the
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Profit Isn’t Just About Making More Money; It’s About Having Options
March 1st 2025
If you ask most business owners why they started their business, they’ll often say something like: I wanted more freedom. Freedom to work for themselves, set their own schedule, and earn what
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Are Relationships the Backbone of Business Success?
February 1st 2025
Business is often seen as a numbers game—profit margins, revenue targets, and bottom lines. It is, but those numbers wouldn’t exist without the relationships behind them. Every sale, every contr
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Why Business Planning Beats New Year’s Resolutions Every Time
January 1st 2025
It’s the start of 2025, and everyone’s talking about New Year’s resolutions! Being healthier is always on my list, especially after December usually involves way too much eating and drinking!
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How to Build Customer Loyalty Without Cutting Prices
November 29th 2024
Everywhere you look, businesses are running sales, slashing prices, and offering ‘too-good-to-miss’ deals. It’s a tried-and-true strategy for big brands looking to dominate the market. But for
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The Gain Mindset: How shifting your focus can increase your success
August 30th 2024
Ever feel like no matter how hard you work, you’re just not getting ahead? You’re not alone. The other day, a client sat across from me, frustration written all over their face. “I just
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Are You on the Brink of Burnout? Discover 4 Strategies to Achieve Work-Life Balance
July 19th 2024
Is Work Taking Over Your Life? Achieving work-life balance is a common struggle for business owners. If you’ve ever found yourself answering emails at the dinner table, taking client calls on your
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How to Streamline Business Processes for Maximum Efficiency and Productivity
July 3rd 2024
Is Your Business Running Efficiently? Running a business isn’t about working harder; it’s about working smarter. The more streamlined your operations, the less stress, wasted time, and
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5 Essential Strategies to Safeguard Your Business Against Financial Uncertainty
June 25th 2024
Have you ever watched a train wreck in slow motion? That’s what it can feel like when you see businesses struggling—whether it’s due to rising costs, unpredictable customer demand, or the const
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